Auto parts industry to explore e-commerce

In the context of economic globalization, with the Internet network technology development and rapid popularity of the market, economic, social and technological factors have created a highly competitive customer-centric business environment, e-commerce as a new The business model came into being and quickly applied in various industries, is gradually changing the way people do business.

From 2000 to 2005, Chinese auto parts market to maintain an average annual growth rate of more than 30%, from 2005 to 2010 can still be an increase of 11% per year. However, Chinese auto parts industry will see large-scale restructuring and merger trend, task is the development of enterprise e-commerce, the use of low-cost advantage to enter the global procurement network.

China's auto parts industry in the development of e-commerce Analysis

First, China's three major vehicle manufacturers in the auto parts procurement aspects of information technology to build its own e-commerce platform.

FAW Group in 2005 with suppliers to develop new-generation vehicles simultaneously, the network concept of the car was all related products of the three-dimensional data transfer to the supplier, the supplier of design, FAW Group and supplier network to exchange three-dimensional data and implementation of the project管理. Dongfeng Motor Co., Ltd. for their supply chain information management, in 2003 and the new Beijing-Hong software company to develop a system DFAC-SCM (Dongfeng Automobile Company Limited supply chain management system), and in June the same year brought into effect. The system of procurement management sub-system is the Dongfeng Automobile Company and its suppliers of e-procurement platform. SAIC has also been carried out in the procurement of information technology.

二. Auto parts makers perfect credit system construction.

For a long time, China's auto parts industry, "casual" and "chaotic" situation and the resulting credit crisis that hinders the auto parts industry, a major factor of e-commerce. Because the e-commerce as an important new means of trade, is "not met" to discuss and carry out transactions, which require a higher credit business.

Third, e-commerce to match the slow development of the logistics industry.

However, e-commerce is developed to support the logistics industry, the U.S. auto industry is in the e-commerce is ripe for the development of the logistics industry on the basis of. On the other hand, China's auto parts industry in spite of a certain e-commerce development, but due to the lagging development of China's logistics industry, coupled with China's automobile industry as a whole by the level of constraints, e-commerce with foreign countries advanced level of development than there is a wide gap between .

四. China's auto parts industry at a lower level of development, hinder the development of e-commerce

Despite China's auto parts industry in recent years, rapid development, but as a whole is still in the lower level of development. Since the re-zero-light "system of ideological reasons, China's auto parts manufacturers number, but small-scale, weak R & D, product duplication, industry concentration is low; at the same time the industry fragmented, self-serious, resulting in The decentralization of resources in the industry, did not form a cohesive force.

Auto parts industry in the development of e-business models brought about by the role of the

In the auto parts industry, e-commerce model with the traditional business model has incomparable advantages.

First, e-commerce mode to save transaction costs, lower procurement costs. Through e-procurement platform for vehicle manufacturers to quickly procurement of parts and components needed to shorten the delivery time and reduce inventory. Ford, according to the statistics, through e-procurement, the cost per transaction from the traditional model of the 150 U.S. dollars fell to 15 dollars, saving 90% of the cost.

Second, the adoption of e-commerce platform, the use of its information distribution function, auto parts makers be able to access the industry's product supply and demand, agents, investment, up-to-date information technology products, as well as vehicle manufacturers, national policies, such as the latest trends in the development of foreign trade Developments, not only can be e-trade opportunities, but also in the shortest possible time to adjust their strategies for the development of R & D focus and direction.

Third, the global market for e-commerce, break time and space, an open, auto parts for small and medium enterprises into the international market has created a free and level playing field is more wide-ranging cooperation in space. E-commerce is not restricted by national boundaries, breaking the traditional barriers to market entry, industry and large enterprises to cost the same or similar access to the global electronics market, the auto industry, which emerged from the acquisition and dissemination of information resources on the disadvantaged, so that enterprises Can not see the country on the world's customer contact.

Auto parts enterprises should be on the use of e-commerce?

1, with the choice of the actual situation of e-commerce business model. Larger enterprises can build business Web site. Through the Internet space to build their own "space" to the nation, global enterprises to display products, corporate brand. Small and medium-sized enterprises through a third party to join the BtoB mature e-commerce platform, such as professional K-car network, integrated network platform Alibaba through third-party technology, popularity, brand, e-business applications more quickly.

2, in the corporate decision-making system, the use of the Internet to gather information and improve business competitiveness. SMEs have to operate a flexible, adaptable market competitive advantage. However, because of poor information, such as a narrow market flaws, its hard to play a competitive advantage. However, information on the Internet as a powerful communication tool for small and medium enterprises play a competitive advantage to create good conditions for raising its level of competitiveness. Internet, to small and medium enterprises and large corporations with market share of resources, access to information vital to business decision-making, and its fast and flexible decision-making advantages that can more quickly than large enterprises in accordance with changes in market demand, adjust the operating principles, product mix To enter into new markets. Under normal circumstances, large enterprises are the high-tech industry's pioneers and leaders, professionals and small and medium enterprises due to lack of funds and unable to develop high and new technology. However, the Internet provided by the information superhighway, so that SMEs can easily access various types of scientific research institutes and institutions of research, but also with the peer companies to conduct exchanges in order to get industry in the application of the latest technology, foreign borrowing Brain development.

3, in the business of the procurement system, the use of the Internet to conduct procurement and lower costs. Internet providers to expand the scope of business in the procurement can be a time when there are more options, more companies have the option of producing materials, but also can be more favorable prices, and direct contact with suppliers to reduce intermediate links. Through the Internet to see what order to reduce operating costs through the Internet to see what order, you can save operating costs such as travel.

At present, auto parts industry, the state of e-commerce applications, the image can be compared to the 80's China's reform and opening-up, only a small part of the pre-business use, the first tasted the sweetness of the Internet, but eventually all of the popular auto parts business . E-business auto parts industry is a quantitative change to qualitative change in the process, first, who will be profit.